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AA Corporation Makes Advancements

By Michael Buckley

Saigon, Vietnam–Established in 1990 as a construction company specializing in interior decoration, AA Corporation has progressively developed from high dependency on furniture into one of the leading interior contracting companies and high quality furniture manufacturers in Vietnam as well as internationally. American hardwoods form an important part of the AA palette of imported materials it offers.

For more than a decade the company has strived to exceed its customer expectations by placing great emphasis on the integrity of its products and services. During this time AA Corporation has continued to experience rapid growth helping to establish a global organization with more than 2,000 dedicated employees and has an extensive list of completed project references. The company, led by Chairman Nguyen Quoc Khanh, is well-known to the American Hardwood Export council with whom he has participated in many events over the years. As former chairman of the furniture association Handicraft and Wood Industry Association of Vietnam (HAWA), which AHEC has supported in its various activities. A regular delegate at AHEC’s Asian conventions, Khanh is very familiar with American species. AA Corporation is well-versed in large scale project management and has taken its place as one of the leading interior fit-out companies operating in Southeast Asia for hotels, residences, spas, retail shops, restaurants and offices. The construction division, AA Interiors, continues to expand its business to new regions across the globe.

The main plant on a 28 acre site is one hour west of Saigon employing 1,000 people. Said Aaron Leri, Sales and Marketing Director, “Our manufacturing facilities extend from wood processing to metal and upholstery, in which the company is now at the top of its game.”

In addition to interior fabrication work, AA Corporation can provide a variety of furniture styles to customers through its manufacturing division AAF. Exquisite furniture is supplied to both contract hotels and collection customers throughout the world, making AA Corporation, a wholly-owned private company, a truly international enterprise with sales of US$55 million. In the immediate past the company has supplied projects in the USA, Caribbean, UK, Denmark, Ukraine, Egypt, India, Mauritius, the Gulf States and throughout Vietnam. One notable project was The Life Resort in Da Nang where AA supplied all the internal joinery and furniture for rooms, shops, restaurants and villas, much of which was in American Red Oak. Visitors to the newly renovated bar in Park Hyatt Hotel in Saigon can enjoy the luxury of American Black Walnut, designed by renowned Super Potato of Japan, and furbished to a very high standard by AA. Last year AA Corporation in collaboration with its strategic partner Coast to Coast Designs was awarded a contract to manufacture loose furniture for the Sheraton Broadway Plantation in Myrtle Beach, South Carolina, one mile from the ocean. Owned by Starwood, the property was undergoing a full renovation and has new furniture for all of the luxury villas within the complex.

Not only is AA Corporation experienced in furniture production, but has also been operating as one of the leading furniture retail companies in Vietnam. The retail division AAD currently owns five major furniture brands within Vietnam, each of which specialize in providing high quality furniture to Vietnamese consumers. With such a vast experience in furniture design, decoration and production, AAD has continued to expand its scope of sales, while continuing to incorporate more brands into AAD. Currently all five furniture brands - Nha Xinh, AA Decor, Bellavita, BoConcept and Teknion–are being sold throughout Vietnam and sales have continued to steadily increase year on year.

Because of its determination to achieve excellence, the company is continuously looking to incorporate best practice into all AA organizations. AA Corporation is ISO 9001:2000 Certified to ensure the quality of its products and processes is consistently maintained, while also searching for additional improvements to further enhance customer service abilities. In addition, AA has taken the necessary steps to become CoC certified under the Forest Stewardship Council (FSC) and places high priority in advocating green practices throughout the organization. To further enhance the company’s performance, AA Corporation has launched a project in cooperation with SAP, the world’s leading ERP management system.

For more information, go online to www.aacorporation.com.

 
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